Many companies use business growth plans when planning for future expansions. A business growth plan is a thorough framework that includes objectives, strategies and plans for achieving business growth goals. Usually, these plans span a year or two. They can help business managers, company executives and other stakeholders implement growth strategies and measure success. Assessing growth metrics allows the company to adjust the approach as needed to meet the overall goal established in the growth plan.
Growth is the process of expanding or improving your operation. It can take a lot of different forms. Depending on your goals and where you’re starting from, growth might mean expanding your business’s physical footprint, growing your customer base, or diversifying your offerings—usually for the purpose of increasing your profits.